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In today’s email:
Rust: The programming language that’s going viral.
Chart: Cashing in from the great beyond.
Digits: Airplane seats, internet cables, and more.
Around the Web: Reducing hiring bias, tiny art, faces over Time, and more cool internet finds.
? On the go? to hear Jacob and Rob break down the rise of Rust, Mattress Mack’s record-breaking bet, a budding tattoo startup, and more.
The big idea
The rise of Rust, the programming language going viral
In the world of programming, languages can start holy wars.
Established languages like JavaScript and Python have been staples of the tech world for decades — but Rust, a programming language that began as a side project at Mozilla in 2010, is steam, per Wired.
Why Rust?
There are two reasons it’s blowing up right now:
Security: Rust makes it impossible for programmers to add memory-safety bugs to their code, which account for ~70% of security vulnerabilities.
Performance: While Rust isn’t the only “memory-safe” language out there, its advocates it’s faster than other ones, like Java.
These traits, combined with a community, have earned the language rave reviews.
In June, Rust the title of most loved language on Stack Overflow for the seventh year in a row, with 87% of users saying they want to continue using it.
It’s not just developers
Some of the biggest players in tech have made big bets on Rust as well:
Microsoft, Google, and Amazon have been using Rust since 2019, and even partnered with Mozilla and Huawei to create the Rust Foundation, a nonprofit to grow the language.
Of course, no language is perfect, and Rust has its downsides — including a learning curve than other languages — but its champions argue the trade-off is worth it.
BTW, to find out what your programming language says about you, compares programming languages to zodiac signs.
TRENDING
Wowza: Gallery Furniture owner Jim “Mattress Mack” McIngvale won $75m on the Houston Astros’ World Series win — the largest legal payout in sports betting history. Here’s a of him absolutely losing his mind during a go-ahead moment.
SNIPPETS
Siri, drop the “hey.” Apple plans to drop the “hey” from “Hey Siri,” and is looking to bring the voice assistant to third parties.
Meta layoffs? The company, which has a headcount of ~87k+, could move forward with large-scale layoffs as soon as this week.
Twitter founder Jack Dorsey for the company’s recent layoffs, and ex-employees a class-action lawsuit claiming the company violated California’s WARN Act, which requires 60 days of advance notice.
FedEx and Amazon are their use of certain delivery robots. Speaking of, RIP to this food delivery bot that was by a train.
Glossier is its brick-and-mortar push with two new stores in Philly and Brooklyn.
General Mills mini versions of Trix, Cinnamon Toast Crunch, and Reese’s Puffs cereals. Also, since when were there ?!
Bullying in the workplace can cost startups money and talent — and you might not even know it’s happening. Learn how to identify and on The Hustle blog.
Chart
Olivia Heller
The top posthumous earners
They say you can’t take it with you, but you can apparently keep earning big bucks after you’ve died.
Forbes the year’s 13 top-earning dead celebrities. Collectively, they’ve earned $1.6B, up 72% from last year and the biggest take since Forbes started counting in 2001.
A few highlights:
J.R.R. Tolkien earned $500m thanks to Swedish video game company Embracer’s acquisition of Middle-Earth Enterprises, which owns exclusive rights to elements of the Lord of the Rings author’s work.
Elvis Presely came in fourth with $110m from tickets, shows, merchandise, and boosted interest in the singer following Baz Luhrmann’s biopic Elvis.
The bottom two slots belong to Beatles: John Lennon with $16m and George Harrison with $12m. Both estates received millions from the Beatles Cirque du Soleil show and Disney’s “Get Back”docuseries.
Curious about who topped ? Author Roald Dahl after Netflix paid $684m for the Roald Dahl Story Company.
Free Resource
How to handle objections (and close more deals)
Prospects love to bring the pushback. It’s just how it is.
That’s why sales folks exist, and sellers who trounce consumer concerns can earn close rates as high as 64%.
Learn how to execute stellar sales meetings through the tips and templates in this , written by Calendly, Gong, and HubSpot.
Master objection handling to close more deals:
The etiquette of meeting scheduling
A swift template for meeting invitations
How top sellers combat pushback
Three steps to handle sales objections
Five scripts to address common concerns
Spruce up your sales strategy with this free resource.
Numbers
Digits: Airplane seats, Egyptian internet cables, and more
1) In the 1970s, the average airplane seat measured 35 inches long (including legroom) and 18 inches wide. Today, they’re 31 inches long and 16.5 inches wide. The FAA is now sorting through 24k+ public comments on the issue, support minimum seat size regulations.
2) Apparently, moves through Egypt; 16 subsea internet cables run beneath the Red Sea and through the country. Who knew?!
3) The US tattoo market is estimated to be . Ephemeral, a made-to-fade tattoo startup that’s raised $26.8m, is growing but also seeing complaints that its tattoos aren’t… fading.
4) The Electronic Privacy Information Center released a report detailing that Washington DC uses to automate work across public benefits, health care, policing, and housing.
5) The Powerball jackpot reached a record . The next chance to win is today, and odds are one in 292.2m. Good luck.
AROUND THE WEB
?️ On this day: In 1916, suffragist Jeannette Rankin of Montana the first US congresswoman.
? That’s cool: This analyzes faces featured in Time magazine, between 1923 and 2014, to observe American cultural shifts.
? How to: for reducing hiring and promotion bias.
? Art: Watch artist Hannah Levesque a tiny greenhouse.
? Aww: And now, a dog who loves to his friends.
Meme
So, anyway… follow us on Twitter.
Giveaway
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Everything must go! Just pull at least one mate aboard the ship by 11:59 P.M. PST tonight, and you’ll get an email from us at 12 P.M. PST Wednesday with your coupon code.
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How to qualify:
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Today’s email was brought to you by , , and . Editing by: Mark “I thought rust was bad?” Dent.
