Hiroshi Fujiwara Preps an Array of fragment design Collabs for POP BY JUN at Shibuya PARCO

To mark the official opening of the remodeled Shibuya PARCO, experimental retail space POP BY JUN has now unveiled the first of its line of unique collaborations. The brainchild of lauded stylist Koichiro Yamamoto and interior designer Nobuo Araki, the concept of POP BY JUN is centered around «POP» is «Place (place) + Occasion (opportunity) + Person (person).» For its inaugural release, the store has tapped Hiroshi Fujiwara and his fragment design label for a string of unique team-ups.

Aside from previously revealed collaborations with John Smedley and Red Wing are releases with RAMIDUS, THUNDERBOLT PROJECT, Nintendo, Polaroid, Anti Social Social Club, RetaW and Medicom Toy. Standouts marked with fragment thunderbolt branding include a THUNDERBOLT PROJECT BY FRGMT & POKÉMON marked Nintendo Switch, hairy stuffed shadow Pikachu and remade single-lens reflex SLR680 Polaroid Camera.

Take a look at the fragment design collaborations Hiroshi Fujiwara has prepared for the opening of POP BY JUN at Shibuya PARCO above.

15-1 Udagawacho
Shibuya City, Tokyo 150-8377


View this post on Instagram


POP BY JUNでは11月23日(土)、24(日)入店整理を実施させていただきます。 入店整理に伴い、あらかじめWEBにて入店整理券抽選を実施いたします。 [応募期間] 11月22日(金)12:00~16:00 [抽選結果メール配信予定日時] 11月22日(金)18:00以降 [入店日時] 11月23日(土) 10:00~21:00 11月24日(日) 10:00~21:00 [応募方法] ご使用の端末ブラウザから直接POP BY JUNのWEBサイト(https://popbyjun.com/)からご応募できます。 ※プロフィール記載のURLからはご応募できません。 ※スマートフォンからのみご応募いただけます ※整理券抽選の詳細については応募ページをご確認ください ※ご応募はお一人1回のみとさせていただきます ※ご応募状況により、ご応募を締め切らせていただく可能性がございます [入店時の注意点] ※より多くのお客様にご当選及びご入店いただけるよう、商品をお選びいただくお時間を、原則15分とさせていただきます(商品お渡し、お会計時間は除く) ※店内での携帯電話のご使用はご遠慮ください ※ウェア類のご試着はボトムスに限らせていただきます 以上について、予めご理解いただいたうえ、ご応募いただきますようお願いいたします Along with the entrance arrangement, we will conduct a lottery entrance lottery on the website in advance. 【Application period】 November 22nd (Fri) 12:00-16:00 【Scheduled delivery date for lottery result email】 November 22nd (Fri) after 18:00 【Date and time】 November 23rd (Fri)10: 00-21:00 November 24th (sat)10:00-21:00 【Application method】 You can apply directly from your terminal browse to POP BY JUN website. (https://popbyjun.com/) * You cannot apply from the URL listed on your profile. * You can apply only from your smartphone. * Please check the application page for details on numbered ticket lottery. * You can apply only once per person. 【Notes on entering the store】 * In general, the time to select a product is 15 minutes so that more customers can win and enter the store.(excluding product delivery and accounting time) * Please refrain from using mobile phones in the store. *Try-on of wear is limited to bottoms. We ask that you apply after understanding the above in advance #popbyjun

A post shared by POP BY JUN (@pop_by_jun) on

In case you missed it, E806T crafts an ice iteration of the HYPEBEAST Magazine Issue 27: The Kinship Issue.

Click here to view full gallery at HYPEBEAST