Facebook just bought a furniture shopping startup
Facebook has acquired GrokStyle, a shopping startup that uses AI to help you buy furniture and other items for the home.
The move, which was reported by Bloomberg, is the latest sign yet that the social network is looking to push deeper into e-commerce in 2019.
Facebook spokesperson Vanessa Chan confirmed the acquisition saying, “We are excited to welcome GrokStyle to Facebook. Their team and technology will contribute to our AI capabilities.”
GrokStyle, which was founded in 2016 according to CrunchBase, is a San Francisco startup specializing in visual search. The company is known for technology that allows shoppers to search for furniture and other items by taking photos with their phones. Last year, the company partnered with Ikea on its augmented reality furniture app. Read more…
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